💡Common Questions
Expand the questions below to see the answers.
Is my data secure with PPC Storm?
Absolutely. We prioritize data security and use state-of-the-art encryption and security measures to ensure your data remains confidential and protected.
How long does it take for a new account to load data in to PPC Storm?
Generally it takes up to 24 hours to complete the data import, we can go back up to 6 months to retrieve history from your advertising performance data. This data is stored for you for the lifetime of the active account.
What kind of reports can I generate using PPC Storm?
There is a comprehensive report available within the USER DASHBOARD that you can customize to your needs. You can also generate a variety of reports including keyword performance, search term reports, ad group performance, campaign performance, product performance, and more. These reports can be exported for further analysis.
How does PPC Storm handle negative keywords?
PPC Storm provides a feature to identify non-performing keywords. You can easily add these as negative keywords to prevent unwanted clicks and save on ad spend. We also have the automation rule option 'ZAPPER' which can automatially negate poorly performing search terms on your behalf!
Is there a way to set automatic bid adjustments in PPC Storm?
Yes, our software offers automated bidding strategies. You can set rules based on desired ACOS and customized data time-frames, and the software will adjust bids accordingly.
How frequently does the software update my campaign data?
PPC Storm refreshes all data every 24 hours. However any changes made within the platform are pushed through upon changes (single change happens immediately, bulk changes take a few minutes to go through).
Can I manage multiple Amazon accounts with PPC Storm?
Yes, PPC Storm supports multi-account management. You can link multiple Seller Central accounts and manage all your brands from a single account.
How do I link my Amazon Seller Central account with PPC Storm?
Go to the 'Settings' section after logging in, click on 'connections', then 'Connect Amazon Ads', and follow the on-screen instructions. Ensure you have the necessary permissions in Seller Central.
How does PPC Storm help in managing my Amazon PPC campaigns?
PPC Storm provides a suite of tools to help you create campaigns, set bids, track performance, and optimize your campaigns for maximum ROI.
What is "search term impression share" and how can I track it in PPC Storm?
Search Term Impression Share represents the percentage of impressions your ads received compared to the total possible impressions they could have gotten. This is available in a report from the Amazon ads console to manually download (not via the API yet!). In PPC Storm, you can add this report to the rest of your synced account data to enhance your decision making abilities, and take advantage of impression share opportunities.
Can I manage Sponsored Products, Sponsored Brands, and Sponsored Display ads all in PPC Storm?
Yes, PPC Storm offers a comprehensive platform that lets you manage and optimize all Amazon ad formats in one centralized location.
How does PPC Storm's pricing work? Is it based on ad spend or number of campaigns?
PPC Storm's pricing is based on flat rate per marketplace. For detailed pricing tiers (including agencies) and what's included, please visit our pricing page.
Are there any training materials or support resources available for new users of PPC Storm?
Yes! This knowledge base is a great resource, alongside our facebook group, YouTube Channel and support chat.
Does PPC Storm have a public roadmap?
Yes! Please see the public roadmap HERE.
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